6 ways to make your New Year’s Eve go off with a bang!
It's been another tough year with customers’ (and venues’) purse strings being tightened so here are some ideas to help you put on a great farewell to 2022 without breaking the bank
Bring the high-stakes energy of Monte Carlo to your venue without the risk of your guests having a bad start to the new year. Casino games with play chips for prizes throughout the night mean friendly competition, glamour and fun.
Set the scene
Have a clear idea of what you want the evening to achieve and the balance between playing and pouring. Encourage guests to accumulate the most play chips or chance their arm on certain roulette wheel numbers, for prizes.
Stay simple
Roulette is easy to understand, allows a dozen people to play at the same time and encourages light-hearted rivalry. Or create your own wheel of fortune with ‘on the night’ prizes or money-off tokens for return visits. Try to have one big prize to help with the marketing.
Keep legal
Even though there’s no real gambling, there may be local regulations on casino-themed games and permits for hosting events with games of chance. Check with your local licensing authority.
Dress the part
Promote a dress code to match the glitz and glamour of the night. Evening wear or black-tie will add to the sense of occasion and small prizes for everyone will leave guests feeling 2024 will be their year. Good memories will bring them back too.
Casino cuisine
Las Vegas is famous for its extravagant buffets, steak and seafood as well as an all-you-can-eat culture. Combine all three with ticketed areas for easy-to-prep sushi, sliders and pasta. Make sure you budget wisely to match the ticket cost.
Magic moments
As well as casino-themed decorations, red carpets and giant playing cards, magicians and jazz bands add to the ambience and offer added value once the guests have ‘cashed in’ their play chips.
Countdown
Keep the party spirit alive with a midnight countdown featuring a balloon drop and confetti shower. Then clear the games away and start the new year with a party.
From magical mojitos to golden ticket treats, turn your venue into a scene from this winter’s biggest blockbuster movie prequel. Come with us and you’ll see… a world of pure imagination to create memories for a sweet start to 2024.
Dress up
Enter the whimsical world of chocolate’s most famous creator by encouraging guests to become an Oompa-Loompa, Augustus Gloop, Veruca Salt – or even the man himself – for the night. Prizes for the best, obviously.
Enchanted drinks
You might not be able to offer the real thing, but colourful cocktails based on Wonka’s Fizzy Lifting Drink – and Loompa Lager or Tequila Salt – will fit the bill. Try Grandpa Joe’s Sparkling Soda with fruit for the designated drivers too.
Golden glow
Use the golden ticket concept in pre-event marketing and invitations. Maybe two lucky numbers drawn at 8pm get a quantity of free drinks for the night. Tempt other lucky winners back with special treats or discounts on future visits.
Sweet sensations
If it’s not too messy, set up pre-pay chocolate fountains. A candy buffet and whimsical desserts bar featuring Everlasting Gobstoppers and Lickable Wallpaper treats will transport your visitors back to their childhoods and get them in the party mood. Put together tempting bags of retro sweets – to buy on the night or include in the ticket price.
Look and feel
Turn your venue into a chocolate factory wonderland with vibrant colours, sweet-scented candles and even cut-out candy or film character props. Encourage guests to truly forget work and embrace their inner child, and there’s a good chance they’ll
spend their pocket money with you.
Few eras screamed opulence and elegance like the 1920s, so take your guests back to the days of classic cocktails and decadence, with jazz, feather boas and the Charleston to recreate the golden age of devil-may-care America.
Beat the ban
Prohibition stopped liquor sales in the States, but the spirits still flowed freely at underground venues and private parties. Make your bar the naughty but nice place to be – an ‘underground’ event with a dash of defiance as we say goodbye to 2023. The Old Fashioned, a simple mix of bourbon with bitters, sugar and soda, is a sure-fire winner, while the Gin Rickey – a blend of lime, soda and gin – was the cocktail of its day.
Lavish food
This was a decade of behind-closed-doors extravagance, so create a premium feel with timeless dishes. Gatsby insisted on smoked salmon and cold meats, but devilled eggs, Waldorf salad and mini sliders were hits with the debonair crowd.
Jazz hands
Music is key, so consider a jazz band or DJ spinning tunes of the time alongside modern classics right up to midnight. Think American-style dance-offs with cocktail prizes.
Land of the free and easy
Exude opulence and create the perfect atmosphere with vintage jazz posters and feathers galore. Encourage guests to wear flapper dresses and dapper suits to quick-step back in time. Award whisky in a brown paper bag for the best outfits.
Whisky a go go
During Prohibition whisky smuggled from Canada was a lifeline. It’s easier now, so create a whisky tasting station with some of your bestsellers.
Get in the zone
Remember: your party isn’t meant to be happening. Encourage your doormen to add to the atmosphere by making each guest’s entry clandestine. Transform part of your place into a speakeasy with password entry and subdued lighting for a slightly more chilled area.
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