Wrapmaster’s sustainable solution wins award

A sustainable solution helping chefs and operators swap old food wrap dispensers for new has won the Foodservice Packaging Association’s Marketing Campaign of the Year Award.

The groundbreaking Return to Recycle scheme by Wrapmaster exchanges any ‘end of use’ dispenser, regardless of brand, for a new free Wrapmaster®.

By making responsible disposal easier and supporting sustainable choices, the campaign promotes responsible and reliable recycling at the end of a dispenser’s life so they can be returned and reprocessed to create new products.

The scheme, part of Cofresco Foodservice’s mission to be 100% circular, is certified by Suez recycling and recovery UK. For further information visit: wrapmaster.global/return-to-recycle