No-shows at record high
A new report shows that 14% of guests don’t inform restaurants when they can no longer attend their booking. Levels of no-shows had been decreasing but are now back to where they were three years ago.
The Zonal GO Technology report, in partnership with CGA by NIQ, also asked 5,000 British adults what would make them cancel the booking in advance. The top answer was a simple cancellation process, so make sure customers know yours when they book.