3 summer specials for your drinks menu

Pitchers

As well as the ever-popular Sex on the Beach and Mojito, look at offering alternative cocktail pitchers. A pitcher is a great option as you can pre-prepare them, saving you time during a busy service. In addition, they give customers tempting deals for going large. What about Negroni Sbagliato – prosecco, Campari, sweet vermouth, soda, ice and orange peel?

Gin

Summertime = gin time. CGA data demonstrates that gin grows its share of total spirit sales over the sunnier months. Celebrate World Gin Day on 10 June with an exclusive menu – think a range of your best-selling G&Ts with a couple of premium options thrown in. Encourage higher spend with gin cocktails.

Spritzes are hugely popular with 77% of consumers choose them at least occasionally. So jump on the trend and give it a twist – instead of traditional bitters, use gin. Garnish with fresh fruit to give that Instagrammable look! Try this Apple and Berry Spritz.

Source: CGA Mixed Drinks Report

Wine

Whites and rosés tend to be the go-tos for warm days and nights – try Cono Sur Bicicleta Sauvignon Blanc Blush with summer salads.

Or showcase a new trend – the frosé. Blend rosé with raspberries then sieve. Add sugar syrup for a sweeter taste. Pour into a container and freeze for 3-4 hours until slushy. Serve by the glass or as a pre-ordered pitcher.